The Future of Remote Work Post Covid
A report on the Future of Work After Covid, released by McKinsey in February 2021 identified that the pandemic accelerated existing trends in remote work, e-commerce and automation. ...
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The Perfect Remote Working Policy
COVID has accelerated the need for business leaders to work hard to find the perfect balance of office use and WFH. When lockdowns began last year our organization’s ...
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The Hybrid Workforce Model: 3 Examples
A continuously evolving business landscape calls for fluid team skill requirements and has necessitated an increasing rate of adoption of the Hybrid Workforce Model, especially among forward-looking Digital ...
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Andrew Barnes-Jones as Global Creative Director
Ledger Bennett Revenue Engine (LBRE) is thrilled to announce Andrew Barnes-Jones will be joining our team as Global Creative Director. Andrew’s award-winning pedigree in B2B is second to ...
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6 Steps to Building an In-House Agency
Building product knowledge in-house is the easy part for revenue marketing leaders, it’s getting the ownership and buy-in from your external partners where the challenge lies. Getting great ...
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Complete Guide to Marketing Staff Augmentation
Modern B2B marketers exist within an ever-evolving ecosystem of channels, tactics, events and buyer needs continuously accelerating the rate of change within the discipline. These evolutions have brought ...
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Why Ledger Bennett’s CSR focus is tackling mental health
Earlier this year we took some time to consider our Corporate Social Responsibility (CSR) approach. Our aim was to involve everyone across our global business, uniting them around ...
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From CMO to CRO – developing your career to fit the future of business
As business strategy and success rely hugely on effective marketing, a Chief Marketing Officer is an invaluable member of any organisation. But the role is undergoing vast and ...
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My Day to Make a Difference for Mental Health
25% of the UK population will experience a mental health problem of some kind each year. 20% of the population say they are always or often lonely which ...
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Performing a marketing skills gap to help you plan for the future – in just 60 minutes
Following on from a blog we wrote recently about building agile marketing teams we’d referenced the importance of performing a regular skills gap exercise. Team dynamics across most ...
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Everything we’ve learned from operating a remote and flexible working culture
It’s worth noting from the off, that Ledger Bennett are huge advocates of remote and flexible working. We know this because we’ve been on the journey, made the ...
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Building an agile marketing team – use resourcing for competitive advantage
There are huge risks to an organisation’s success if any department operating within it isn’t fit for purpose and doesn’t align with organisational objectives. But a marketing team ...
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