3 Great B2B Video Marketing Examples You Need To See
During a global online survey in the Q2 of 2017, it was found that 52% of the respondents use their mobile phones to watch movies/videos online. (DailyWireless) And ...
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5 steps to make video a success story in your business
Video is awesome. It’s engaging, emotive and mega-easy to consume. From driving top of funnel engagement as part of your SEO strategy, to reaching buyers and improving conversion, ...
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5 big takeaways from ‘The Many Faces of Centralized Marketing’ panel
At this year’s SiriusDecisions EMEA summit we hosted a lunch and learn panel focusing on ‘The Many Faces of Centralized Marketing’. Starring: Darian Sims, B2B Marketing Excellence ...
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The results are in! Our centralized marketing research straight from the SiriusDecisions Summit
For those who may have missed out, this year at the SiriusDecisions EMEA summit, we hosted a session with our friends from Canon focused on building a centralized ...
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Confused by the SiriusDecisions Demand Unit Waterfall®? Here’s what you need to know!
With the SiriusDecisions Europe Summit 2018 just around the corner, we’re all waiting with baited breath to see what will be unveiled. We’ve spoken about the Demand ...
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Ledger Bennett Life: Tales of an Office Manager
It’s Monday morning, the weekend is over and your alarm going off is a rather unwanted sound. Most people’s immediate thoughts are “5 more minutes!” or “Is it ...
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Passing the Eloqua B2B Masters Exam: A How-To Guide
It’s the only industry recognized accreditation for B2B Oracle Eloqua and shows recognition of best practices within marketing automation platforms. ...
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England’s World Cup By The Numbers [Infographic]
Whilst the rest of the country was sat on the edge of their seat, our analytics team was obsessing over the numbers. Football may not be coming home ...
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Quick Wins: Choosing Your Keywords
In the digital world, keywords play a role in almost everything. For the most part, they are the way in which we target and ensure the right people ...
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3 Ways to Target Your Audience on LinkedIn
There’s no doubt about it, LinkedIn is the place to be for B2B professionals. As the largest global working community, LinkedIn members regularly invest time on the platform ...
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3 Social Sellers That Can Teach You A Thing or Two About Your Strategy
Ahhh social selling. If you don’t know what it is by now, firstly delete that MySpace account, and secondly, check out this awesome blog article. So now you’re educated on ...
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Winning with Audiences – Connecting Email Nurtures and Media Campaigns
As digital campaigns mature and evolve, new opportunities arise to improve both efficiency and returns. In fact, I see a big opportunity on the horizon for our clients’ ...
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